What is a click / hit?

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A click (also called ‘hit’) is recorded when a potential customer clicks on the link or banner of an affiliate, and is taken to the landing page or destination on the clients web site.

Every click is recorded, along with information about the click.

All clicks are recorded without any filtering or uniqueness checks, meaning that the second click from the same person on the same link will count as two clicks for the affiliate.

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